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Vogue takes ‘hub and spoke’ approach to Snapchat editions in Europe
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Conde Nast International has created a centralized Snapchat Discover team, which will collaborate with French and U.K. editorial teams in a way not previously tried, for Vogue Paris and Vogue Britain.

The local editorial teams in France and the U.K. will dictate what content runs in each of the three weekly Discover editions.

The local editorial teams in France and the U.K. will dictate what content runs in each of the three weekly Discover editions.

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