SEMRUSH 2017 Ranking Factors Report

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SEMrush is presenting its own Ranking Factors study based on the largest scope of 600,000+ keywords from various local databases.

12 most prominent and controversial factors were chosen to shed light on what really impacts search results, allowing you to grasp opportunities before others.

They’ve highlighted in their report that none of the basic correlation analysis came up with conclusions, due to the factors being less than 0.3 from the standard deviation, so more complex factors were used.

Their key takeaway stats revealed user engagement and links to providing the highest correlation in terms of ranking factors, with website security and on-page being insignificant.

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