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Parse.ly
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Parse.ly is a dedicated digital analytics platform and provides digital audience engagement for content-based data products, through their API, Dashboard and data pipeline. They specify it is specifically for data analysts, editors and product teams.

You can review your content analytics for sponsored content or brand content, native ads, video regular news/article pieces and your content marketing pieces from specific campaigns, authors, tags and other criteria you wish to use for tracking your audience engagement efforts.

Key integrations with split testing, CMS, social and native advertising platforms could help you potentially capture a full view of your campaign.

 

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